WildFlings Privacy Policy: Protecting Your Personal Information

1. Introduction and General Provisions

Welcome to WildFlings. This Privacy Policy describes how WildFlings ("we," "us," or "our") collects, uses, shares, and protects the personal information of users ("you" or "your") of the WildFlings website and mobile application (collectively, the "Service"). We are committed to safeguarding your privacy and providing transparency about our data practices.

By accessing or using the Service, you acknowledge that you have read, understood, and agree to the collection and use of your information as described herein. If you do not agree with this policy, please do not use our Service.

2. What Data We Collect

We collect several types of information to provide and improve our Service to you.

Information You Provide Directly

• Account Information: When you create an account, we collect your email address, a username of your choice, date of birth (to verify you are of legal age), and a password.
• Profile Information: This includes details you add to your public profile, such as photos, bios, interests, location preferences, and any other information you choose to share.
• Communication Data: Content of messages you send to other users through our secure chat system.
• Payment Information: If you purchase premium features, our payment processors collect necessary billing details (e.g., card information). We do not store full payment card numbers on our servers.

Information Collected Automatically

• Usage Data: Information about how you interact with the Service, including pages visited, features used, time spent, and search queries.
• Device and Log Data: Your IP address, browser type, operating system, device identifiers, mobile network information, and crash logs.
• Location Data: Approximate location (derived from your IP address or, with your explicit permission, precise GPS location from your mobile device) to show you potential matches nearby.

3. How We Use Your Data

We use the information we collect for the following legitimate business purposes:

• To Provide and Operate the Service: Create and manage your account, facilitate matches, enable communication between users, and process transactions.
• To Personalize Your Experience: Suggest compatible matches, tailor content and recommendations based on your profile and activity.
• To Communicate With You: Send you service-related announcements (e.g., account verification, security alerts), respond to your support inquiries, and, with your consent, send promotional communications.
• To Ensure Safety and Security: Monitor for fraudulent activity, enforce our Terms of Service, investigate and prevent spam, harassment, and other prohibited conduct.
• To Improve Our Service: Analyze usage trends to develop new features, fix bugs, and enhance overall performance and user experience.
• To Comply with Legal Obligations: Fulfill any applicable laws, regulations, or legal processes.

4. Sharing Data with Third Parties

We do not sell your personal information. We may share your data in the following limited circumstances:

• With Other Users: Your public profile information is visible to other users as intended by the Service's functionality.
• With Service Providers: Trusted third-party vendors who perform services on our behalf (e.g., hosting, data analysis, payment processing, customer support, email delivery). These providers are contractually obligated to protect your data and use it only for the purposes we specify.
• For Legal Reasons: If required by law, subpoena, or other legal process, or if necessary to protect the rights, property, or safety of WildFlings, our users, or the public.
• Business Transfers: In connection with a merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company, where user information may be among the transferred assets.
• With Your Consent: We will share information with third parties when you have given us explicit permission to do so.

5. Data Protection

We implement robust technical and organizational measures designed to protect your personal information from unauthorized access, alteration, disclosure, or destruction.

• Encryption: We use industry-standard encryption (SSL/TLS) to protect data in transit between your device and our servers.
• Access Controls: Strict internal access controls limit employee access to your personal data on a need-to-know basis.
• Secure Infrastructure: Our servers are hosted in secure data centers with advanced physical and network security.
• Regular Assessments: We regularly review our security practices and update them as necessary to address new threats.

While we strive to use commercially acceptable means to protect your data, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

6. Your Rights

Depending on your location, you may have certain rights regarding your personal information. You can exercise many of these rights directly through your account settings.

• Access & Portability: You can request a copy of the personal data we hold about you.
• Correction: You can update or correct inaccurate profile information in your account settings.
• Deletion: You can request the deletion of your account and associated personal data, subject to certain legal exceptions.
• Objection & Restriction: You may object to certain processing of your data or request we restrict its use.
• Marketing Preferences: You can opt-out of promotional communications at any time by using the "unsubscribe" link in emails or adjusting notification settings in the app.
• Cookies: You can manage your cookie preferences through your browser settings.

To exercise any of these rights not available in your settings, please contact us using the details in Section 9. We will respond to your request in accordance with applicable law.

7. Cookies and Similar Technologies

We use cookies, web beacons, and similar tracking technologies to collect usage data and enhance your experience.

Types of Cookies We Use

• Essential Cookies: Necessary for the Service to function (e.g., login session management).
• Preference Cookies: Remember your settings and preferences.
• Analytics Cookies: Help us understand how visitors interact with the Service, allowing us to improve it.
• Advertising Cookies: Used to deliver relevant advertisements to you on and off our platform, and to measure the effectiveness of ad campaigns.

You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of the Service.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. The "Last Updated" date at the top of this page will indicate when the latest revisions were made.

We will notify you of any material changes by posting the new Privacy Policy on this page and, where appropriate, through an in-app notification or email. We encourage you to review this policy periodically to stay informed about how we are protecting your information.

9. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our Data Protection team:

Email: [email protected]

Mailing Address:
WildFlings Privacy Team
123 Connection Plaza, Suite 450
Digital City, DC 10101

We are committed to working with you to resolve any concerns you may have about privacy and data protection.